Marketing

The stories personalizing the marketing side of private practice.

Therapist using the SimplePractice therapist bio examples to write her professional bio on pen and paper

How to Write a Therapist Bio

You’re a therapist, and you need to write your therapist bio. Your fingers anxiously hover over your keyboard, “My name … Continued

A client sits down on her couch and uses' her therapists EHR scheduling software to book an appointment after-hours.

Marketing 101 for Therapists in Private Practice

You did it! You gathered the courage to take the leap and start your own private practice. You’ve launched your … Continued

A therapist working on her laptop using it to create her own authentic therapy brand

How to Create an Authentic Therapy Brand for Your Practice

Anyone in private practice has probably heard the advice that finding your niche is an essential part of building a … Continued

A therapist opens his laptop and puts his new found tips to reduce marketing anxiety knowledge to work.

Tips to Reduce Therapist Marketing Anxiety

One of the biggest obstacles private practitioners may experience is marketing anxiety aka anxiety about marketing their private practice.  Yes, … Continued

A client sits down on her couch and uses' her therapists EHR scheduling software to book an appointment after-hours.

EHR Scheduling Software Features and Benefits

Effective scheduling is an important part of running a successful therapy practice, and an electronic health record (EHR) scheduling software … Continued

Jill Shook using SimplePractice on her laptop.

Insurance Credentialing and Next Steps for Therapists

When you’ve completed the work of getting credentialed with insurance companies, you’re officially an in-network provider. Congratulations! So… what now? … Continued

A therapist sits at her desk with her laptop open as she creates her own therapist website, using the top 10 therapist website examples included here.

The Top 10 Therapist Websites

Therapist websites are often the first impression potential clients have of you and your practice when seeking a therapist.  Since … Continued

SimplePractice website that converts thumbnail

9 Tips for Creating a Therapist Website That Converts

You don’t need an intricate private practice website to effectively reach your intended niche of prospective clients.  In reality, most … Continued

an illustrated drawing of a laptop with a website on the screen.

3 Ways to Write a Better Website

Communicating with clarity and compassion is one of our greatest professional superpowers as helping professionals. That said, when it comes … Continued

Are you interested in writing for Pollen?

Got a question for Ethics Consult?

Submit a Question