Marketing
The stories personalizing the marketing side of private practice.
How to Be a Guest on a Podcast
Why should you consider being a guest on a podcast as a therapist? It requires no special connections or insider … Continued
7 Ways Practitioners Can Combat Social Media Misinformation
The amount of time we spend on social media increases every year. In 2021 alone, people spent, on average, nearly … Continued
When Should You Consider Outsourcing Your Marketing?
When you think about marketing your practice, what feelings come up? Excitement and joy? Or worry, uncertainty, and frustration? Identifying … Continued
Blogging for Therapists: Is It Really Necessary?
No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued
Digital Marketing Makes Mental Health Services More Accessible
The number of ways we as practitioners can reach people is growing everyday. New digital marketing tools and strategies provide … Continued
Why Brand Consistency Matters in Authentic Marketing
Over the years, I’ve learned how brand consistency in your marketing can actually increase your scope, and help you reach … Continued
The Truth About Using Testimonials to Market Your Practice
Testimonials are what marketers call social proof—the modern-day word-of-mouth referrals. But aren’t testimonials distasteful at best, and illegal or unethical … Continued
5 Steps for Finding Your Voice on Social Media
It can feel a little strange to use social media to promote yourself and your services, especially if you work … Continued
Free Resources for Telehealth Appointments
Spread the word about your Telehealth appointments. Download and share these on Facebook, Instagram, Twitter, and LinkedIn. The thumbnails in … Continued
7 Proven Strategies to Attract New Telehealth Clients
Clients who are a good fit for telehealth may not be the same clients you currently see in-person. Therefore, your … Continued