Marketing
The stories personalizing the marketing side of private practice.
3 Ways to Build a Social Media Presence as an OT
The rise in popularity of social media over the past decade has impacted several facets of our society including entertainment, … Continued
Tips to Prepare for a Podcast Interview
So, you landed an invitation to appear on a podcast—congratulations! This is an exciting accomplishment. It’s also where most guests … Continued
Private Practice Website and EHR Integration
If you have a private practice website or listing page on a mental health directory, it’s important to consider an … Continued
4 Ways to Successfully Market Your Medical SLP Private Practice
You’re a medical SLP and just started your private practice. You’ve sent out postcards to all of the local neurologists … Continued
How to Be a Guest on a Podcast
Why should you consider being a guest on a podcast as a therapist? It requires no special connections or insider … Continued
7 Ways Practitioners Can Combat Social Media Misinformation
The amount of time we spend on social media increases every year. In 2021 alone, people spent, on average, nearly … Continued
When Should You Consider Outsourcing Your Marketing?
When you think about marketing your practice, what feelings come up? Excitement and joy? Or worry, uncertainty, and frustration? Identifying … Continued
Blogging for Therapists: Is It Really Necessary?
No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued
Digital Marketing Makes Mental Health Services More Accessible
The number of ways we as practitioners can reach people is growing everyday. New digital marketing tools and strategies provide … Continued
Why Brand Consistency Matters in Authentic Marketing
Over the years, I’ve learned how brand consistency in your marketing can actually increase your scope, and help you reach … Continued
