Marketing

The stories personalizing the marketing side of private practice.

A woman is holding her phone with a faint yellow light emitting from it. She is standing in front of a collage background of newspapers.

7 Ways Practitioners Can Combat Social Media Misinformation

The amount of time we spend on social media increases every year. In 2021 alone, people spent, on average, nearly … Continued

Three people are sitting at a laptop, smiling and having a conversation. The image is layered on top of a collage of colorful shapes.

When Should You Consider Outsourcing Your Marketing?

When you think about marketing your practice, what feelings come up? Excitement and joy? Or worry, uncertainty, and frustration?  Identifying … Continued

illustrated tools for writing and blogging as a therapist

Blogging for Therapists: Is It Really Necessary?

No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued

woman using phone to schedule mental health appointment

Digital Marketing Makes Mental Health Services More Accessible

The number of ways we as practitioners can reach people is growing everyday. New digital marketing tools and strategies provide … Continued

content creation clipart symbolizing medical practice brand consistency and marketing

Why Brand Consistency Matters in Authentic Marketing

Over the years, I’ve learned how brand consistency in your marketing can actually increase your scope, and help you reach … Continued

SimplePractice Testimonials and Ethics

The Truth About Using Testimonials to Market Your Practice

Testimonials are what marketers call social proof—the modern-day word-of-mouth referrals. But aren’t testimonials distasteful at best, and illegal or unethical … Continued

SimplePractice helps with social media

5 Steps for Finding Your Voice on Social Media

It can feel a little strange to use social media to promote yourself and your services, especially if you work … Continued

Free Resources for Telehealth Appointments

Spread the word about your Telehealth appointments. Download and share these on Facebook, Instagram, Twitter, and LinkedIn. The thumbnails in … Continued

7 Proven Strategies to Attract New Telehealth Clients

Clients who are a good fit for telehealth may not be the same clients you currently see in-person. Therefore, your … Continued

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